Affiliate marketing, built on community.

Hi– I’m Hali.

I help creators and brands build smarter affiliate and content strategies that drive growth and volume. My approach is personal, data-driven, and centers community.

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About

I’m Hali, an affiliate and influencer marketing strategist. I build community-oriented programs for brands, and I empower to creators earn more money, with way less work and way more authenticity.

I got my start in theater, where I learned how to connect with an audience. From there, I joined L’Oréal, naming nail polishes and learning the art of brand storytelling from the inside out. Most recently, I helped build ShopMy from an early-stage startup into one of the leading affiliate platforms for creators — launching world-class educational programs and resources that helped thousands of creators understand their earning potential.

That’s where I discovered what I love most: teaching creators how to build businesses around their influence, and helping brands create programs that empower them.

Today, I bring all of that experience together to offer smart, personalized strategy for people who want to grow their presence and their profits.

Whether you’re a creator ready to level up your affiliate strategy or a brand looking to scale influence through community and content, I’m here to help you make it happen.

My Services

  • Ongoing, personalized strategy support for creators, brands, and agencies. We’ll partner on content, affiliate strategy, and community growth — building systems that scale with you.

  • A focused session for creators ready to refine their content, strengthen their affiliate strategy, and grow their earnings with intention.

  • Custom storefront buildouts and ongoing optimization — ensuring your affiliate presence stays fresh, strategic, and revenue-driven.

  • Interactive sessions for agencies or teams looking to deepen their understanding of affiliate strategy. I lead in-person or virtual trainings to help agents and creators unlock earning potential and turn education into impact.

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